We provide a complete Build-Operate-Transfer management service. Once you draft out project brief, through our collective knowledge pool of industry experts, it is scoped out after going through numerous permutations/ combinations and modelling through market intelligence and a detailed work plan presented to you.

Once you decide to expand your business into new territory, Grassroots Channels steps in:

  • To study and map your company/ product requirement(s) & expectations
  • Perform market analysis: product, competition, market size, distribution channel structure, legal setup requirements, key success factor, etc…
  • Map out Go-To-Market (GTM) strategy, spell out milestones, detail the infrastructure/ investment requirements, lay-down timeline and simulate a 3 years business growth/ scalability ladder
  • Recruit appropriate manpower (even creating company’s face in marketplace), identify & set up channel pipeline
  • Execute to plan: deploy resources – marketing campaigns, PR, Service Infrastructure, etc.
  • Review progress: regular business reviews against milestones set
  • Complete profitability analysis, map business growth to chart out next steps for business continuity
  • Transfer running business model to principle client (as required); at the end of two/three years of contract period Optional, continue to engage as a strategic partner for future business needs

How are we Different?

It’s about assuming, complete responsibility. It’s all about turnkey execution:

Every business starts small and needs choices to be made at every stage. A wrong choice that leads to delays or losses is not an option. Grassroots Channels helps you face these challenges with confidence and take decisive decisions on paradoxical questions of how much to invest? How to expand? How to reach potential customers who are not located in metros? etc…

Grassroots Channels is the perfect partner for companies wishing to enter emerging markets in the most efficient manner. It acts as an extended Strategy/ Sales/ Marketing/ or Service team. It is flexible, scalable and responsive to the dynamic requirements of business.

This outsourced model helps lay strong foundation for sustained success through proactive planning and efficient execution.